Job openings for brand manager in mumbai

Mumbai

We are looking for a Brand Manager who’ll responsible for adapting a brand strategy for a company's target market. The responsibilities include developing plans to help establish our brand, allocating resources to different projects and setting short-term and long-term department goals.

Responsibilities and Duties

To be a part of a team which creates and implements a marketing strategy, which includes:
• Brand strategy, including the setting of style guides, brand guidelines, brand vision and value proposition for short as well as
long term.
• Planning and execution of all communications and media actions on all channels, including online and social media
• Assisting with product development, pricing and new product launches as well as developing new business opportunities
• Creating and managing promotional collateral to establish and maintain product branding
• Managing the budget for advertising and promotional items
• Competitor and customer insights analysis
• Analysis of sales forecasts and relevant financials and reporting on product sales
• Offline marketing avenues: § Kiosks at malls, cinemas, corporates offices, § Offline events: Lil Flea; Stylecracker Borough etc. §
Working with nutritionists
• Ensure our brand message is strong and consistent across all channels and marketing efforts (like events, email campaigns,
webpages and promotional material)
• Design branding, positioning and pricing strategies
• Identify opportunities to reach new market segments and expand market share
• Coordinate sales and marketing efforts to boost brand awareness
• Participate in the quarterly and annual planning of company objectives
• Prepare and manage monthly, quarterly and annual budgets for the Marketing department
• Set, monitor and report on team goals

Required Experience, Skills and Qualifications

•Brand awareness - a clear understanding of brands and the marketing mix
•Analytical thinking & skills.

About Company